The Los Angeles Film School
  • - Marketing
  • Los Angeles, CA, USA
  • Salary
  • Full Time
  • Health, Dental, Vision, 401-K, FSA, Life, EAP, PTO

Overview

The marketing team at The Los Angeles Film School is looking for a talented Email Marketing Specialist to strategize, plan and execute email marketing campaigns end-to-end. 

The ideal candidate will have a will have a solid understanding and passion for email marketing and have experience with marketing automation platforms, (Salesforce Marketing Cloud, Pardot, Eloqua etc).  Knowledge of HTML/CSS to create emails and strong writing skills is required. The candidate will also have excellent analytical abilities, outstanding attention to detail, be able to multi-task and have creative problem-solving skills in a fast-paced environment.  A strong desire to learn new skills take on challenges is a must. 

The individual in this role should thrive in a fast-paced, highly collaborative environment. They are passionate about best practices, discovering impactful insights, delivering thoughtful recommendations and influencing business decisions to maximize value.

 

Responsibilities:

  • Development of high-quality emails and digital media that reflect our strategy and initiatives
  • Work with cross-functional teams in the planning, development, and execution of triggered email marketing programs, in close collaboration with the marketing team.
  • Segmentation, configuration & deployment of one-time, recurring, triggered, and dynamic content-driven campaigns.
  • Manage and execute automated marketing programs to continuously engage and retain.
  • Optimize emails through A/B and multivariate testing: template, content, calls-to-action, timing and frequency.
  • Tasks may include data cleansing, list management, planning and building journey streams.
  • Develop reports for business stakeholders.
  • Analyze campaign performance; Draw insights that will continuously enhance email campaigns.
  • Make creative or strategic optimization recommendations.
  • Help develop digital marketing campaign strategies and adhere to a strict email campaign quality control process.

 

Skills/Experience

  • Bachelor's in marketing, Business, a related field, or equivalent of 5+ years of Marketing experience
  • 2-3 years of solid experience in email execution and managing email campaigns.
  • Experience working in email service provider platforms (Salesforce Marketing Cloud and/or Eloqua preferred). Knowledge or experience in Salesforce CRM is also preferred.
  • Experience with responsive email design and automated email journeys
  • Experience implementing dynamic content and personalization within emails.
  • HTML & CSS and scripting language knowledge preferred (i.e. HTML, CSS, AMPscript etc.)
  • High level expertise with Microsoft suite of applications, especially Excel
  • Experience with list segmentation and working with large data sets.
  • Strong analytic ability and keen understanding of analytic techniques needed to identify opportunities for continuous improvement.
  • Knowledge of current email best practices and new technology

 

Professional Qualities:

  • Results-oriented and a can-do attitude
  • Thrives in a fast-paced environment.
  • Attention to detail and a sense of project ownership is a must.
  • Strong project planning, organization and execution.
  • Able to prioritize and manage time effectively ' manage multiple priorities, projects and resources under tight deadlines.
  • Team-oriented, thrives in a highly collaborative environment.
  • Able to work autonomously.
  • Excellent verbal and written skills



This position has been closed and is no longer available.
The Los Angeles Film School

THIS POSITION HAS BEEN CLOSED! PLEASE CHOOSE ONE OF THE OPTIONS BELOW:

  • Sign Up For Job Alerts

.